How California’s wine country and Las Vegas are trying to win tourists back after tragedies
Englander Knabe & Allen partner Eric Rose was quoted in a Los Angeles Times article on public relations recovery efforts for areas beset by man-made or natural tragedy:
It’s a smart move, communications experts say, but tourism agencies shouldn’t linger too long on a message of tragedy and recovery.
“So far, Las Vegas has done it tastefully, and that is the key to it,” said Eric Rose, a crisis and reputation management expert with Englander Knabe & Allen.
A lot is riding on getting the message right.
